Talk about strategic corporate movements and emergent strategy… Dialog TV must be the best game plan I have ever seen a large corporate come up with in Sri Lanka since Lanka Bell launched its advertising campaign few months ago…with Airtel moving in on them, to buffer the hard blow that is imminent and inexorable, Dialog has indeed chosen well with DTV. It will not surprise the majority if the Big D decides to takeover Suntel…which may cause havoc to its competitor who has been celebrating like the fourth of July since their profits rose…(Yes I’m talking about Lanka Bell) Never underestimate the power of the consumer nor the assiduousness of advertisers to consume the consumer…
But we all know the mishaps of mergers and acquisitions…one being the culture clash which is an insufferable pain in the ass…Thus one must only assume that Big D must have weighed his options thoroughly before his decision to merge with CBN and will continue to do so in the future… the Culture bug will die a slow death…and for the time being DTV will have to oblige to the whims of the leeches that cant be removed…Hell I say it’s all worth it…a few more BOGOF (Buy One Get One Free-as with DTV) promotions and Big D is made for life….but I’d love to see what else they have up their sleeve…lay on Macduff…
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